Front Page
Founded in 1986, the Santa Barbara Independent is the leading source for news, arts & entertainment, and lifestyle coverage in the greater Santa Barbara area.
Total Visits
Avg. Visit Duration
Pages per Visit
Bounce Rate
Registration Date
| Month | Traffic |
|---|---|
| 2025-01 | 520.153 |
| 2025-02 | 461.111 |
| 2025-03 | 489.634 |
| 2025-04 | 479.992 |
| 2025-05 | 393.946 |
| Source | Traffic Share |
|---|---|
| direct | 48.91% |
| search | 42.06% |
| referrals | 4.59% |
| social | 4.16% |
| paid referrals | 0.17% |
| 0.11% |
| Keyword | Traffic | Volume | CPC |
|---|---|---|---|
| mark kozelek | 2,635 | 26,350 | $1.25 |
| santa barbara independent | 250 | 2,500 | $0.54 |
| santa barbara | 32,887 | 328,870 | $1.30 |
| independent santa barbara | 44 | 440 | $0.54 |