Traffic

substack.com

Home | Substack

Global Rank: #375

The app for independent voices

Total Visits

110M

Avg. Visit Duration

3:19

Pages per Visit

3.48

Bounce Rate

45.51%

Registration Date

2010-04-27

Visit Trends

Recent website traffic trends over time

Month	Traffic
2025-01	116K
2025-02	112K
2025-03	117K
2025-04	112K
2025-05	110K

Traffic Sources

Main traffic sources for this website

Source	Traffic Share
direct	70.69%
search	15.14%
referrals	8.33%
social	5.48%
mail	0.25%
paid referrals	0.11%

Region Distribution

Geographic distribution of website visitors

Region	Percentage
United States	63.78%
United Kingdom	7.01%
Canada	4.57%
Australia	2.49%
India	1.99%

Top Keywords

Main keywords driving traffic to this website

Keyword	Traffic	Volume	CPC
substack	99,962	999,620	$1.08
substack login	3,339	33,390	$1.33
fandom pulse	2,201	22,010	$0.00
paul krugman	7,506	75,060	$0.47
heather cox richardson	12,664	126,640	$0.99