The Global Hotel Industry Standard for Improving Performance and Measuring Success | STR
STR sets the standard for data intelligence and global benchmarking, allowing you to compete strategically, plan for the future and understand your customers.
Total Visits
Avg. Visit Duration
Pages per Visit
Bounce Rate
Registration Date
| Month | Traffic |
|---|---|
| 2025-02 | 152.639 |
| 2025-03 | 167.643 |
| 2025-04 | 152.368 |
| 2025-05 | 157.87 |
| Source | Traffic Share |
|---|---|
| search | 47.98% |
| direct | 43.45% |
| referrals | 6.74% |
| social | 1.11% |
| paid referrals | 0.53% |
| 0.12% |
| Region | Percentage |
|---|---|
| United States | 29.21% |
| Australia | 11.32% |
| Canada | 5.68% |
| United Kingdom | 4.64% |
| Germany | 4.02% |
| Keyword | Traffic | Volume | CPC |
|---|---|---|---|
| str | 100,090 | 1,000,900 | $0.35 |
| chia revenue management | 4 | 40 | $0.00 |
| revenue management in f&b academic | 0 | 0 | $0.00 |
| smith travel research | 124 | 1,240 | $0.00 |